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Best Practices

How to safelist Applied emails so they reach your inbox

October 11, 2026

5 Minute Read

Written by Applied Communications

Key Takeaways

  • Applied sends marketing emails from four domains: appliedsystems.com, appliednet.com, ezlynx.com and cytora.com.

  • Safelist the domains, not individual addresses, so new Applied sender addresses reach your inbox automatically.

  • Every Applied marketing email is authenticated with SPF, DKIM and DMARC, so IT teams can allow them with confidence.

  • If an email claims to be from Applied but comes from any other domain, don't open links and report it to your IT team.

Have you ever had to dig through your spam folder for an Applied email you were expecting? Webinar invitations, Applied Net® updates, product news and event reminders lose their value when they land in junk or get held in quarantine. Email providers filter aggressively, and they're right to. Phishing and spam aren't slowing down. That filtering also catches messages you want.

The fix takes a few minutes. Tell your email system to trust the four domains Applied sends marketing emails from, and our messages reach your inbox. This guide walks through how to do that in Outlook, Gmail, Apple Mail and Yahoo Mail. It also covers what to send your IT team if your organization manages email centrally and how to tell a real Applied email from an impersonation.

Why Applied emails end up in spam

Email providers decide where a message lands based on how well they know the sender. If you've never interacted with an Applied email, or a filter rule on one of your devices is set too broadly, your provider has no signal that our messages are welcome. Legitimate emails are treated like any other unknown sender.

Safelisting closes that gap. It tells your email system you trust a sender, so messages from that sender skip the junk folder. Check every device you read email on, including desktop, web and mobile, for existing filters that route Applied emails away from your inbox.

The domains we send from

All Applied marketing emails come from one of these , no matter where you're located:

  • com – Applied Systems® news, product updates, webinars and events
  • com – Applied Net conference announcements and registration
  • com – EZLynx® news, product updates and events
  • com – Cytora news, product updates and events

The specific address on an email changes depending on the message (for example, info@appliedsystems.com). That's why we recommend safelisting the whole domain instead of individual addresses – you only have to do it once.

This guide covers Applied marketing communications. If you're missing a support ticket update or a notification from an Applied product, contact Applied Support directly.

How to safelist our domains in your email client

If you've already found an Applied email in your spam or junk folder, start there: mark it as "Not spam" or "Not junk." That trains your provider to recognize future messages. Then add our domains using the steps below.

Outlook (new Outlook and Outlook on the web)

  1. Select Settings (the gear icon), then Mail > Junk email.
  2. Under Safe senders and domains, select Add.
  3. Enter appliedsystems.com and press Enter. Repeat for appliednet.com, ezlynx.com and cytora.com.
  4. Select Save.

Outlook (classic desktop app for Windows)

  1. On the Home tab, select Junk > Junk E-mail Options.
  2. Open the Safe Senders tab and select Add.
  3. Enter @appliedsystems.com and select OK. Repeat for @appliednet.com, @ezlynx.com and @cytora.com.
  4. Select Apply, then OK.

Gmail

  1. In the Gmail search bar, select the Show search options
  2. In the From field, enter: appliedsystems.com OR appliednet.com OR ezlynx.com OR cytora.com
  3. Select Create filter.
  4. Check Never send it to Spam, then select Create filter

Apple Mail (Mac)

  1. Open Mail > Settings > Rules, then select Add Rule.
  2. Name the rule "Applied emails" and set it to apply if any conditions are met.
  3. Add a condition for each domain: From contains appliedsystems.com (repeat for appliednet.com, ezlynx.com and cytora.com).
  4. Set the action to Move Message to Inbox, then select OK.

Yahoo Mail

  1. Select Settings > More Settings > Filters, then Add new filters.
  2. Name the filter and set From contains appliedsystems.com.
  3. Choose Inbox as the destination folder and select Save.
  4. Repeat for appliednet.com, ezlynx.com and cytora.com.

Mobile devices

Most mobile mail apps use the settings from your email account, so the steps above carry over to your phone. If an Applied email still lands in junk on mobile, open it and move it to your inbox or mark it as not junk.

For IT teams: allow Applied marketing emails across your organization

If your organization's email is managed centrally, forward this section to your IT team. Company-level filters and quarantine rules run before personal safe-sender lists, so a domain-wide allow rule is a reliable way to keep Applied emails flowing for everyone.

  • Sending domains:com, appliednet.com, ezlynx.com and cytora.com
  • Authentication: All Applied marketing emails pass SPF, DKIM and DMARC for these domains.
  • Recommended approach: Create allow rules that require authentication to pass, rather than rules based on the From address alone. This keeps Applied emails out of quarantine without opening the door to messages that spoof our domains.
  • [Marketing Ops to confirm: email platform domain(s) to allow, such as a Marketo bounce or tracking-link domain, if not branded on our domains]

Make sure you're subscribed

Safelisting only works for emails you've signed up to receive. If you've unsubscribed from a topic in the past, those emails won't arrive, no matter how your filters are set. Manage Your Subscriptions to review and update your email preferences.

How to spot an email that isn't from us

Knowing our domains also protects you. Applied marketing emails only come from the approved domain list. Before you click, check the actual sender address, not just the display name – impersonators copy names and logos, but they can't send authenticated email from our domains. If something looks off, don't click any links. Report the message to your IT team.

Get the updates you signed up for

A few minutes of setup means invitations, product news and event updates from Applied arrive when you expect them – in your inbox, not your spam folder. Safelist our four domains once and you're set, even as individual sender addresses change.

Still not receiving Applied emails after safelisting? Contact us and let us know.

Author

Applied Systems logo

Applied Communications

For more than 40 years, Applied Systems has led an industry we helped to create with a mission to continuously improve the business of insurance. Insurance agencies and brokerages have faced new challenges and demands on their businesses over time, and we have been there to guide them. Since 1983, Applied has been at the forefront of insurance technology, leading the way through innovation. As the insurance industry becomes increasingly global, we are delivering new technology and expanded multinational capabilities for this changing marketplace.